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Salesforce AP-215 Exam Syllabus Topics:

Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:

1. An implementation engineer is requested to create the harmonization field - Magician This field should come from multiple Twitter Ads data streams, and should follow the below logic:

Using the Harmonization Center, the engineer created a single Pattern for Campaign Name. What other action should the engineer take to meet the requirements?

A) Create a second Pattern for Media Buy Name and apply two Classification Rules (one for 'Messi' and another for Ronaldo') for the final Harmonized Dimension.
B) Create a second Pattern for Media Buy Name and add a validation list (with the two values) for the final Harmonized Dimension.
C) Create a second Pattern for Media Buy Name
D) Create a second Pattern for Media Buy Name and apply a Classification Rule (with the two values) for the final Harmonized Dimension

2. A client's data consists of three data streams as follows:
Data Stream A:

* The data streams should be linked together through a parent-child relationship.
* Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and measurements.
* Data Stream C was set as a 'Parent', and the 'Override Media Buy Hierarchy' checkbox is checked What should the Data Updates Permissions be set to for Data Stream B?

A) Update Attributes and Hierarchies
B) Inherit Attributes and Hierarchies
C) Update Attributes
D) There is no difference, all permissions will have a similar effect given the scenario.

3. What Is a disadvantage of using a Vlookup formula?

A) Can return values only from the same data stream type
B) It allows classifying data only on a basis of mutual entity keys.
C) Could extend processing time of data streams.
D) It cannot be used more than once from the same data stream.

4. An implementation engineer is requested to extract the first three-letter segment of the Campaign Name values.
For example:
Campaign Name: AFD@Mulop-1290
Desired outcome: AFD
Other examples:

Which formula will return the desired values?

A) EXTRACT(EXTRACT(csv['campaign_name]]/@',1),-,0)
B) EXTRACT(csv[campaign_name!;@',1)
C) LEFT(EXTRACT(csv[campaign_name'}/-',1),3)
D) EXTRACT(csv[campaign_name'],-,0)
E) LEFT(EXTRACT(csy['campaign_name]],~',0),3)

5. A client Ingested the following We into Marketing Cloud Intelligence:

The mapping of the above file can be seen below:
Date - Day
Media Buy Key - Media Buy Key
Campaign Name - Campaign Name
Campaign Group -. Campaign Custom Attribute 01
Clicks -> Clicks
Media Cost -> Media Cost
Campaign Planned Clicks -> Delivery Custom Metric 01
The client would like to have a "Campaign Planned Clicks" measurement.
This measurement should return the "Campaign Planned Clicks" value per Campaign, for example:
For Campaign Name 'Campaign AAA", the "Campaign Planned Clicks" should be 2000, rather than 6000 (the total sum by the number of Media Buy keys).
In order to create this measurement, the client considered multiple approaches. Please review the different approaches and answer the following question:

Which two options will yield a false result:

A) Option 5
B) Option 2
C) Option 1
D) Option 4
E) Option 3

Solutions: