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Salesforce Marketing-Cloud-Intelligence Exam Overview:
| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Marketing Cloud Intelligence Accredited Professional Exam |
| Exam Number: | AP-215 |
| Exam Price: | USD 150 |
| Exam Duration: | 90 minutes |
| Exam Format: | Scenario-based questions, Multiple Choice |
| Real Exam Qty: | 45 |
| Passing Score: | 60% |
| Available Languages: | English |
| Recommended Training: | Marketing Cloud Intelligence Curriculum (Salesforce Trailhead) |
| Exam Registration: | Salesforce Certification Registration |
| Sample Questions: | ![]() |
| Exam Way: | Online proctored (Kryterion / Webassessor or Pearson VUE depending on region) |
| Pre Condition: | Recommended hands-on experience with Salesforce Marketing Cloud Intelligence implementation and data analysis concepts. |
| Official Syllabus URL: | https://trailhead.salesforce.com/credentials/accreditedprofessionaloverview |
Salesforce Marketing-Cloud-Intelligence Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Data Harmonization | |
| Data Management and Transformation | |
| Platform Configuration and Setup | |
| Insights and Reporting | |
| Data Integration and Modeling |
What to Know About Our Salesforce Marketing Cloud Intelligence Accredited Professional Material
The Salesforce Marketing Cloud Intelligence Accredited Professional exam requires a score of 60% to pass, and the official registration fee is USD 150. Knowing both numbers before you register keeps your preparation budget realistic.
The Salesforce Marketing Cloud Intelligence Accredited Professional practice questions are organized around the official exam objectives. Key topics include:
- Data Harmonization ()
- Insights and Reporting ()
- Data Management and Transformation ()
A systematic pass through these topics covers the syllabus end to end.
You can register for the Salesforce Marketing Cloud Intelligence Accredited Professional exam through the official channels:
Recommended hands-on experience with Salesforce Marketing Cloud Intelligence implementation and data analysis concepts.
You can confirm the current eligibility requirements on the official Marketing-Cloud-Intelligence exam page before you register.
Our experts review the question bank every day, and whenever a new version is released, our system sends it to your email automatically — no request needed. If an update ever seems to go missing, check your junk or spam folder first, since automated messages occasionally land there; contact us if it truly never arrived.
Many candidates combine practice questions with official training. Recommended options include:
The Salesforce Marketing Cloud Intelligence Accredited Professional exam contains 45 questions, and you will have 90 minutes minutes to complete them. Practicing under these exact constraints makes the real exam feel like one more rehearsal.
Yes. If anything about the updated material or your preparation is unclear, you can contact our experts directly after purchase. They will work through your question and offer professional advice on how to approach the material, so the product comes with guidance, not just files.
This package includes 64 practice questions for the Salesforce Marketing Cloud Intelligence Accredited Professional exam. Every answer is verified by an experienced team of experts, so you can trust what you study.
Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:
An implementation engineer has been asked by a client for assistance with the following problem:
The below dataset was ingested:
However, when performing QA and querying a pivot table with Campaign Category and Clicks, the value for Type' is 4.
What could be the reason for this discrepancy?
- A. The aggregation function is set as LIFETIME
- B. The measurement 'Clicks' is set as a percentage.
- C. The aggregation function is set as AVG
- D. A mapping formula was populated, indicating not to bring Type! values.
Correct Answer: C 🗳️
Explanation: Only visible for ValidVCE members. You can sign-up / login (it's free).
A technical architect is provided with the logic and Opportunity file shown below:
The opportunity status logic is as follows:
For the opportunity stages "Interest", "Confirmed Interest" and "Registered", the status should be "Open".
For the opportunity stage "Closed", the opportunity status should be closed Otherwise, return null for the opportunity status.
Given the above file and logic and assuming that the file is mapped in a GENERIC data stream type with the following mapping
"Day" - Standard "Day" field
"Opportunity Key" > Main Generic Entity Key
"Opportunity Stage" - Main Generic Entity Attribute
"Opportunity Count" - Generic Custom Metric
A pivot table was created to present the count of opportunities in each stage. The pivot table is filtered on Jan 11th. What is the number of 'opportunities in the Confirmed Interest stage?
- A. 0
- B. 2
- C. 3
- D. 1
Correct Answer: A 🗳️
Explanation: Only visible for ValidVCE members. You can sign-up / login (it's free).
A client wants to integrate their data within Marketing Cloud Intelligence to optimize their marketing insights and cross-channel marketing activity analysis. Below are details regarding the different data sources and the number of data streams required for each source.
When harmonizing the Objective field from within the data stream mapping, which advantage is gained?
- A. Ease of Setup
- B. Scalability
- C. Ease of Maintenance
- D. Performance (Performance when loading a dashboard page)
Correct Answer: C 🗳️
Explanation: Only visible for ValidVCE members. You can sign-up / login (it's free).
What are unstable measurements?
- A. Measurements for which Aggregation Settings are set as 'Not Auto' and Granularity is set as 'Not Empty'.
- B. Measurements for which Aggregation Settings are set as 'Auto' and Granularity is set as 'None'.
- C. Measurements for which Aggregation Settings are set as 'Not Auto' and Granularity is set as 'None'.
- D. Measurements that are set with the LIFETIME aggregation function
Correct Answer: C 🗳️
Explanation: Only visible for ValidVCE members. You can sign-up / login (it's free).
Which three entities and/or functions can be used in an expression when building a calculated dimension?
- A. Mapped measurements
- B. Calculated dimensions
- C. The EXTRACT function
- D. The VLOOKUP function
- E. Mapped dimensions
Correct Answer: A,C,E 🗳️
Explanation: Only visible for ValidVCE members. You can sign-up / login (it's free).




